| John is a strong sales leader specialising in new business development and market expansion, combining entrepreneurial drive and business management skills to help solve key safety & security challenges for customers. John has a solid background working with best-in-class information technology firms from start-ups to large matrix environments specialising in enterprise software, cloud platforms and consulting services across APAC and EMEA regions. John has worked at Noggin for over 11 years, bringing his leadership expertise to bear on many of Noggin’s key accounts. John served with the New Zealand Defence Force as part of its Ready-Reaction Force elements, and held sales and consulting roles at a number of international IT and software companies prior to joining the Noggin team.